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Surgenia, Andalusian Technological Centre of Design, decanter presented his new Gastrotendencias 2 trial: food, tourism and design in the era of the 'millennials', where you can see all those social, economic, political and technological changes that affect consumer production and marketing of food products.
With all these changes, it is quite obvious that will change the way people consume products and how to motivate buying these. Factors such as the aging of the Spanish population should be taken into account decanter from now on. Do not also forget the 'Millennials' generation, young people between 18 and 33 years who have a special relationship with brands and a very specific form of consumption.
In addition, decanter the change in structure of Spanish decanter households in terms of number of persons per household, which has fallen, so that 55% of households decanter consist of 1 or 2 people and labor instability is a full working life weekday when you have employment and more home for the weekend or a life with a high proportion of hours spent at home for the unemployed. decanter
1. Primitistas, consumers demanding quality products that are presented pure, artless, almost primitive, and serious companies who are cautious about praising the virtues of their products.
3. Processors, consumers decanter move through hobbies or projects - eg baking, gardening, photography, decanter furniture restoration, ... - and are expressed through the development of food flavors and odors mixing.
4. The Survivors, nomadic people, without material attachment, decanter which move with ease as they are presented the changes, decanter a personality type that emerges from the end of the term "guaranteed employment and salary."
6. Supersanos, who appreciate the inherent potential of some botanical natural ingredients with functional properties (called superfood or super food), combined decanter with the strong features decanter of the sporty look.
7. irreproachable, a personality that you need to free your consciousness, you feel it contributes to a better world through responsible consumption to avoid blame and make you feel good about yourself.
So far we have discussed the new consumers, their lifestyle changes due to socio-economic and technological changes that are occurring now discuss some trends more encompassing new consumers: Listen to customers and markets are no longer looking thus creating the need but to find one that is already created. This information will be obtained thanks to new technologies such as applications that meet all consumer opinions and where you can get what the customer wants and how they want. See Article 7 Applications for catering you need to know your customers better. Healthy decanter Eating: the golden age of Spanish sport is paying off as food is concerned, sport and healthy living is increasingly common among Spanish consumers. In search of new experiences: not worth just to cook a good meal, consumers are looking for new things, themed restaurants, where you can buy food, where they can travel to other places, different places. The revamped classic: decanter seek traditional but fresh air, with a modern twist and with affordable prices. Kitchen open to the public: where diners sit by the chef while cooking, where they can watch the preparation of food and how to cook the recipe and cook it even explains to customers. The online medium: is the means to review and buy par excellence. Online sales of Gourmet products decanter grows, and gradually the same thing happen with other foods for everyone. The fashion of "cooking": New TV shows like Top Chef and Master Chef has created a desire for fine dining in Spanish homes, generating real addicted to creating quality dishes at home. Cooking courses and workshops are still constantly growing. Appliances: It is increasingly common for kitchenware and appliances adopt forms and modern decanter and playful designs that invite cook and feel the need for the best products for the kitchen.
Bottles and The Prodigious Lolea or have bleeding a gourmet product for large tables, very different than it was a few years ago appreciated by its use in bottles for its low price. The design of the bottles, and the development of her recipes in a way
